This is Texas Pride

Our Story

Forged by Family. Driven by Grit.

Since 1998, we’ve been family-owned and operated in Madisonville, Texas. We build every hard-working, rock-solid trailer right here, using real American steel forged by the hands of American workers. There’s true pride in our process and, moreover, in the people behind it. Many of whom have been here for years, some with three generations in the shop, working shoulder to shoulder. We do this every day for the folks who build, feed, and keep this country running. People who get going early, finish on a handshake, and don’t cut corners. That’s who we build for. That’s who we are.

You won’t find big-box, venture capital B.S. around here. Nope. Just factory-direct trailers built to haul, built to last, and built to show up every day. Exactly like the people we serve. By working directly with you, we keep costs down and we can typically deliver in a couple of weeks. All to make sure you get exactly what you need. Built to order. And when you need it.

This is how we raise the bar: Made in America. Built with pride. Delivered with purpose. Every weld, every bolt, every trailer we make is built to work hard. Day in and day out. Like you.

It’s really that simple. We build work-ready trailers. But more than that, we’re here as a partner in your success. This is Texas Pride. This is Real American Value.

Let’s Roll.
Jim Bray, Owner/CEO
Daniel Bracewell, President/COO
Our People
The Hands Behind Every Trailer

You can feel it in every weld. The pride. The precision. The experience that only comes from doing the work. Day in and day out. Like the very first trailer our founder built in his garage, it’s about love. In reaching higher. In finding solutions and solving problems. Because our people aren’t merely employees. No, they’re the heart of everything we do. They’re family. Many have been here for years, and some for generations. It’s their skill, loyalty, and no-quit mindset that turns raw steel into rock-solid trailers worth standing behind.

The Latest News
Jun 6, 2025
Our family-owned, American-made trailer manufacturing company continues investing in growth, innovation, and industry-leading delivery without changing what matters most: our values.
May 5, 2025
We just built our 100,000th trailer—and donated it to Texas Outdoor Heroes. It’s a milestone that honors our past, celebrates our customers, and supports those who serve our country.
May 5, 2024
Watch as Jeremy Formato tours Texas Pride HQ and sees his 30K custom two-car hauler come to life—then hits the gas with an 840HP Dodge Demon.
Welder lying on a creeper under a trailer frame, producing sparks while welding, wearing full protective gear including helmet and gloves.
Build a Career for the Better

Hard work waits for no one.

It takes a different type of person to build a different type of trailer. Tough, resilient. Ready to work. It’s the way we do things around here. Whether it’s our welders, our painters, our office staff, our electricians, our executives, or our sales advisors, we don’t simply settle on people. We expect more from them because our customers expect more from us. It takes all of us to get there. Join us and let’s roll.

Open Positions

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Special Offers & Tips

We’ll send occasional emails with special offers, inventory clearance, and tips for better hauling.

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Texas Pride Trailers Rebranding
Texas Pride Trailers Rebranding
Introducing:
Our Brand Refresh